Business Without Trust is Bad Business
Most of us learned in Business 101 or during on-the-job training that businesses have to build market trust and credibility in themselves as well as their products and services. If we succeed in doing...
View ArticleBuilding Relationships and Trust: The Good and the Bad
My friend Valeria recently ran a post here at the Fix that made me think, always a good thing. Called Why Let Friendship Get in the Way?, Valeria shares this: Over the years, I had a couple of...
View ArticleDo You Have a Branding Problem Like Al-Qaeda?
Amazing, but Osama bin Laden’s writings show that Al-Qaeda had a “marketing problem.” A branding problem, in fact. Surprised? A letter found in his Pakistani compound expresses his concern that the...
View Article
More Pages to Explore .....